Introduction

A unit specializing in providing complete interior design and construction services for residential and commercial houses in Vietnam. Located in an area far from the city center, but with a team of experienced architects and engineers, along with a modern factory system, the company is committed to bringing customers the most perfect living and working spaces, meeting all your needs and desires.

Goal

Challenge

The website is new and has limited SEO content. The business strategy focuses on the primary keywords “interior design” or “construction”. This limits the client’s ability to develop content related to construction topics such as home models, home design, and room decoration/decoration. Despite the high search volume for these topics, the client is not allowed to write or write less than 10 articles on them. This lack of content results in a lack of entity for the website.

Solution

01

SEO Performance

02

SEO Traffic

03

Conversion Optimization

04

Entity SEO

We only write accurately and completely on the main topic of interior design/construction. The formula for improving quality content will be applied to each specific topic group.

Results

1. Organic Traffic Growth
   • From 1,000 to 16,000 visits/month (1600% growth)
   • Total organic traffic increased 550% YoY
   • Share of Voice: Increased from 0% to 28% compared to the initial stage
   • Monthly searches: From 830 to 318,900 searches/month compared to the initial period
2. Keyword ranking

   Bring 48 keywords to top 10, including:

   • 34 keywords to top 3
   • 10 keywords to top 5
   • 4 keywords to top 10